What are the important criteria for you when buying formula milk for baby?

Choose all that apply to you.

Select multiple options

Baby likes it

Taste

Pricing

Effects on baby (better immunity, growth etc)

Wide availability/can be bought in stores near me

Type of milk (e.g. cow's milk formula, Goat's milk formula)

Added after-purchase benefits e.g. Clubs or discounts

Promotions

OTHERS (leave a comment)

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TapFluencer

mostly... the most important though is that bb must like to drink it